Ten Products Google Should Develop

Mark Otuteye has posted a list of Ten Products Google Should Develop — it’s an interesting read. Most of the ideas are ones which wouldn’t directly copy a competitor and would be innovative. A few jumped out at me for one reason or another:

Google Billboards: think AdSense in the real world. His example is a bus stop advertisement which changes to show ads relevant to the folks in proximity, using some sort of identifier in a cell phone. I’m sure the RFID nuts will freak out about this, but the idea is intriguing. AdSense has shown that context-sensitive advertising can work. I keep having flashbacks of the artwork in the movie AntiTrust, however.

Google Recommender: Sounds a lot like the research assistant feature of Office. Is this a general-purpose useful thing or something with a fairly niche market? I know I routinely disable all the assistant/helper crap that’s enabled by default in Office, and I suspect I’d find a Google-branded version just as useless.

Google Storage: Already rumored in real life as the GDrive, I suspect we’ll see something like this by the end of the year. This is the most plausible/likely of his suggestions.

Go check out the rest of his list. Google shocked the world with the 1gb of storage in the initial Gmail offering, and some of the ideas which seem far-fetched today might be commonplace a year from now.


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